The Science of Leadership Transformation
What separates truly transformational leaders from those who simply manage? The answer lies in understanding how the brain works – and how to harness that knowledge to create lasting change.
In Influence, Dr Judi Newman presents a revolutionary approach to leadership grounded in cutting-edge neuroscience research. Drawing from her PhD studies shadowing high-performing school principals, Dr Newman reveals a fundamental truth: without neuroplastic changes in the brain, there is no meaningful learning or sustainable behaviour change.
Why This Book Matters Now
Leadership isn't about wielding authority – it's about creating genuine influence that inspires people to reach their highest potential. Through twelve essential leadership attributes and immediately actionable influence strategies, Influence bridges the gap between scientific insight and real-world application.
What You'll Discover
Dr Newman's groundbreaking research demonstrates that the most effective leaders understand how to:
- Appeal to our deepest motivations through biological brain processes
- Create neuroplastic changes that drive lasting transformation
- Unite teams around shared vision and purpose
- Deliver results through inspired action rather than compliance
Perfect For
- Seasoned executives seeking to deepen their leadership impact
- Emerging leaders building their influence toolkit
- Educational administrators navigating complex organisational challenges
- Anyone committed to amplifying their ability to inspire others
About the Author
Dr Judi Newman holds a PhD in Educational Neuroscience and is a leading Australian expert in social cognitive neuroscience. Drawing on her experience as a former high school principal and executive performance coach, she contextualises insights into human motivation, learning and influence. Her unique combination of academic qualifications in education, psychology and applied neuroscience empowers organisations to cultivate influential leaders as transformative agents of change.
A Unique Blend
Influence combines compelling real-world stories from high-performing educational environments with evidence-based research and practical tools you can implement immediately. This isn't just another leadership book – it's a neuroscience-backed blueprint for becoming the kind of leader who brings out the best in others.
Ready to transform your leadership approach?
PRE-ORDER INFLUENCE TODAY
Available Wednesday 20 August 2025
'Master the art of influence and become the leader who inspires peak performance in every interaction'.
